23 Adventurous Luxury Travel Trends for 2024

From hiking in Rwanda to eco-tourism in Costa Rica, Travelista contributor Em Hope guides us through 23 emerging and timeless luxury travel trends for 2024

In the world of luxury travel, new trends and experiences surface each year offering adventurous jet-setters the chance to travel the globe in style with one-of-a-kind opportunities beyond their comfort zones. As we look to the year ahead, the landscape of luxury travel and adventure travel is set to be more captivating than ever before. From exploring emerging destinations like Jordan and Greenland to indulging in ultimate experiences like scuba diving the Great Barrier Reef or embarking on a luxury train journey aboard the Orient Express, here’s our round up of adventurous luxury travel trends for 2024. Be sure to bookmark this article as a reminder to come back to for inspiration throughout the year.

23 Adventurous Luxury Travel Trends for 2024

1. Check-in to a Destination Wellness Retreat

Health is wealth. So what says luxury more than escaping the stresses of everyday life and rejuvenating your mind, body, and spirit at a world-famous wellness retreat? From destinations like Chiva Som in Thailand where you can enroll onto tailored wellness programmes with holistic healing practices, to the Alpina Gstaad in Switzerland where you can choose from a range of wellbeing treatments and menus amidst natural, peaceful surroundings. 

2. Book a Private Water Villa

A private water villa will never go out of style. Picture this. You took the plunge into the world of luxury by booking a private water villa and you’re now sitting above dreamy turquoise waters. Sounds perfect, right? From the Maldives to Bora Bora, these exclusive accommodations offer privacy, stunning views, and immediate access to an oceanic paradise. 

3. Hire a Private Jet

If you want the full VIP experience and you’ve got the budget, you may be surprised to know that a private jet charter can be a lot easier to access than you think. With dedicated charter companies such as Air Charter Service, luxury travellers can hire a private jet without any aviation knowledge or experience. Simply let them know your needs and travel requirements and all the hard work and logistics are done for you. Explore different corners of the world on your own terms whilst enjoying personalised service in the height of luxury

4. Enjoy some Live Sport Action

This year, there’s a surge in sports tourism on the horizon, with many travellers already planning their holidays overseas to witness some of the world’s greatest races. From the much anticipated Olympic games set in the vibrant French capital to the Tour de France across Italy, spectatorship is undoubtedly the trending activity this year.

Alternatively, if you’re an adrenaline junkie looking for something more immersive, unleash your inner F1 champion and get behind the wheel of a high-performance sports car to experience the sheer thrill of driving on legendary circuits like Monza in Italy or the Circuit of the Americas in the USA.

5. Go on Safari

Witness the natural beauty of ‘The Big 5’ in their natural habitats by joining an unforgettable safari adventure. Whether it’s the extensive plains of Kenya’s Maasai Mara or the gorgeous landscapes of South Africa’s Kruger National Park, the majesty of the animal kingdom is sure to leave its footprint on you. 

6. Try a Skydive

If doing a skydive has been on your bucket list for a while now, let this be your sign to go for it. Push your boundaries and elevate your travel experiences by taking a literal leap of faith with a skydiving adventure. From tandem skydiving activities dotted around the UK, to further afield exotic destinations such as Australia, feel the rush of freefall whilst surrounded by breathtaking views. 

7. Book a Hot Air Balloon Ride

If you’re looking for something a little more chilled, but you’d love to soak in those panoramic landscapes, this is your sign to take that hot air balloon ride. Whether it’s floating over the lush landscapes of Kapadokya in Turkey or experiencing sunrise over the sweeping plains of Tanzania, this one-in-a-lifetime experience promises unparalleled beauty. Take your experience to new heights by booking a private ride for just you and your family or loved one.

Read our Editor’s experience of: A Hot Air Balloon Ride over the Serengeti, Tanzania.

8. Explore the Ancient Kingdom of Petra, Jordan

From exploring the ancient city of Petra and floating weightlessly in the Dead Sea to venturing the sites of Wadi Rum, immerse yourself in the rich history, warm hospitality, and breathtaking scenery of this Middle Eastern gem.

9. Scuba Dive a Famous Dive Site

If marine life is your calling and you have a PADI diving licence, why not dive deep into the world of vibrant coral reefs brimming with marine life, or uncover the mysteries of sunken ships off the coast of destinations like the Great Barrier Reef in Australia or Truk Lagoon in Micronesia?

10. Experience Japan

Japan is a trending destination for 2024. From staying in traditional ryokans to seeing the blooming cherry blossoms in April, indulging in Michelin-starred cuisine, and experiencing the serenity of ancient temples, Japan promises a fascinating blend of tradition and innovation. 

11. Take a Submarine Tour

Take a submarine tour: To add to your underwater escapades, uncover the mysteries of the deep sea by embarking on a fascinating submarine tour. Discover ancient shipwrecks, amazing marine life and underwater marvels, offering a unique perspective on the world beneath you.

12. Take a Luxury Yacht around the Greek Islands

If you’re desperate to live out the Mamma Mia experience, this one is for you. Cruise through the blue waters of the Greek Islands on a private sailing boat or luxury yacht, discover secluded coves, and ancient ruins, and enjoy world-class cuisine as you island-hop through this iconic destination.

13. Do a Luxury Home Swap

If you’re lucky enough to have the luxury of remote working and you long for a change of scene, house swapping provides a solution by allowing you to exchange your home for a free residence abroad for weeks or even months. From destinations like the United States to South Korea, home swapping is often an exiting and more authentic experience compared to hotels. Remember the storyline in The Holiday?

14. Visit Iceland and see The Northern Lights

A trip to Iceland is on the high priority for Travelista this year. As far as luxury travel trends for 2024 goes, it doesn’t get much better than witnessing the Northern Lights in Iceland. Discover the land of fire and ice with its vast volcanoes and awe-inspiring glaciers. Marvel at the global phenomenon of the Northern Lights and explore dramatic waterfalls, soak in geothermal hot springs, all whilst uncovering the magical allure of this Nordic wonderland. Iceland is also emerging as a popular winter honeymoon destination for newlyweds.

15. Embark on a Culinary Expedition

Food, glorious food. Satisfy your taste buds by venturing on a culinary expedition across renowned foodie destinations around the world. From tasting Michelin-starred cuisine in Paris to exploring the street food of Bangkok, savour the taste of your travels by sampling deliciously distinct flavours from across the globe.

16. Paraski off a Mountain

Combine the excitement of paragliding with the thrill of skiing by trying out paraskiing. Launch from a mountaintop and glide through the air, allowing you to enjoy amazing views while live skiing down the slopes. It’s a sensation like no other, which our Editor got to experience in Verbier, Switzerland. Enhance the experience even further by arriving at your ski chalet by helicopter. Luxury ski holiday specialists such as The Luxury Chalet Company can create a tailor made heli-ski holiday with a helicopter transfer and private helipad at your chalet.

Read: Facing Fears to try Paraskiing in Verbier, Switzerland

17. Book a Timeless Luxury Train Journey

Be transported back in time to the . Experience the epitome of elegance and sophistication as you embark on a luxury train journey, enjoying panoramic views, impeccable service, and luxurious accommodations aboard iconic trains such as the British Pullman – A Belmond Train – or the Orient Express La Dolce Vita in Italy

18. Hike Rwanda

his emerging destination for 2024 attracts luxury travellers with its rolling hills, primates, and unique wildlife. Be sure to include a visit to Volcanoes National Park for an exceptional experience of trekking to see the mountain gorillas up close.

19. Explore Patagonia

Set foot in the wilderness of Patagonia, a destination that will captivate adventure seekers and nature enthusiasts. Plan epic hikes through Torres del Paine National Park, witness towering glaciers, and soak in the beauty of this off-the-grid region. 

20. Be A Part of The Eco Tourism Movement

With its prime focus on planet-friendly means of travel, eco-lodging, support of local communities, and promotion of conservation, eco-tourism continues to be a growing travel trend for 2024 that lets adventurers explore the world while being mindful of the environment. From visiting Greenland’s untouched slopes and colossal icebergs to exploring the lush rainforests of Costa Rica, go green on your travels this year. 

21. Step into Real Life Movie Scenes

Looking for inspiration for your next travel adventure? Think of your favourite films and visit their film locations. If you’re a movie buff, you’ll be pleased to know that there’s been a rise in exploring destinations that have served as film and TV backdrops. From witnessing the best of New Zealand as the home of The Lord of the Rings to rediscovering Rome in preparation for Ridley Scott’s 2024 sequel to Gladiator, such amazing locations offer a dose of fantastical escapism while often revealing the very best of our world’s natural wonders. 

22. Fly over the Nazca Lines in Peru

Board a private plane and soar high to experience Peru’s Nazca Desert and unlock the mystery of the world-famous symbols etched into the desert floor – the Nazca Lines. A once-in-a-lifetime experience that you’ll never forget.

23. Join a Solo Travel Group or Group Tour

If you want to find a new way to travel in 2024, why not join depart as a solo traveller and join a group trip? Not only do solo travel groups allow you to meet likeminded people and potentially make life-long friends, they provide a safe and fun way to see the world as a solo traveller. The best part is that someone else takes care of the itinerary and organisation, so you can just turn up, experience and enjoy. Many creators and influencers in the travel industry are now partnering with established travel companies to host and run group trips for their community and followers. Travelista is no different and will be launching group trips in 2024.

Join the waitlist for our Travelista Group Tours – launching soon.

The sky is the limit for luxury travel trends in 2024. These upcoming luxury travel trends and bucket list ideas are just a tiny glimpse into the incredible experiences awaiting all curious jet-setters this year. So, whether you want to explore an emerging destination, indulge in lavish accommodation, or pursue adrenaline-fuelled adventures, luxury travel this year promises unforgettable moments. Let 2024 be the year you dared to do.

Born and raised in Northumberland, and having lived in various other beautiful regions of the UK, including the Lake District and her current base in the city of York. Emily. Inspired by communities, Emily loves to travel and is always keen to meet new people. Emily has a degree in English Literature, and a professional background in Journalism, Content Creating, and Radio Presenting.


  • Wow, I must try the “Visit Iceland and see The Northern Lights”. Now just my opinion, you actually missed one more Luxury travel to the Everest Base Camp. You can fly by helicopter to Lukla avoiding crowd. Moreover, you will stay in comfortable lodges which are not so crowded with regular trekkers. And less chance of getting AMS. Must try.

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